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(Expert Feature) Increase Your Keyword Rankings by Employing Basic Search...

The easiest keyword rankings to acquire in the results on Google and Bing are branded terms, such as a company name or product name. For example, if you search for your company name, does your website...

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Expert Feature: Why People Don’t Trust SEO Consultants

I’ve been either using SEO for my own business or offering SEO services since 2005. Kent Yunk taught me as he was learning while working at IBM, then Global Strategies (a division of Ogilvy &...

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Expert Feature: Three Search Engine Reasons You Need to Be on Google+

What’s Google+ (or Google Plus)? Do you have a Google+ account? Do you know what Google+ is? If you’re not sure, or you set up an account, but don’t know what to do with it, this may be an article that...

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Expert Feature: Star Reviews for Brands on Facebook are Coming!

Just this week, we noticed star reviews showing up on some business pages on Facebook. Have you seen them on your page yet? Facebook is previewing the 5-star system on select brand pages, just under...

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Expert Feature: 10 Ways To Get Found Online – Part 3

In the last two articles, I’ve been talking about how doing “SEO” isn’t necessarily the best way to get found online any more. Google has changed the rules enough that it’s difficult to predict with...

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Expert Feature: How Search Operators Make Your Search Even Better

Every search engine employs search operators that provide a more granular search. Have you ever wished you could search for pages based on the SEO keywords in the <title> tag? Would you like to...

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Expert Feature: Tips for Tuning Website Content

Recent changes in the way search engines formulate rankings may mean that your website needs a tune-up. Website content optimization now requires strict attention to content and search engines may...

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Expert Feature: Why a 301 Redirect Can Improve SEO

The Problem A website may have several domains that display the same content, such as, the “www” version and the “non-www” version of a website. In the early days of Google, the crawler would select...

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Expert Feature: What Is Schema.org And Why Should We Implement It?

Have you ever searched for a recipe or product on Google, Yahoo or Bing where a picture, star ratings or recipe ingredients are displayed along with the link to the page? These search results are...

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Expert Feature: Why Website Design and SEO Don’t Always Work Well Together

As Search Engine Optimization (SEO) Consultants, we often work together with website design teams to design or redesign a company’s website. Many times, website designers are puzzled or annoyed by our...

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Expert Feature: 2015 New Year’s Resolutions for Business Owners

The time has come once again to formulate Resolutions for a New Year. Dreaded resolutions. Ever broken. Rarely met. Unfortunately, I continue to make them every year and you probably make them as...

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New Google and Twitter Deal Means New Twitter Search Strategy for Businesses

Recent news suggests the time is now to up your game and reassess your Twitter strategy. Why, you’re wondering? Google and Twitter are slated to join forces in the first half of 2015. The deal will...

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Expert Feature: Featured Videos on Facebook Increase Reach for Businesses

Video has gripped a large portion of user attention over the last several years. Videos on Facebook are now primed to make an even larger splash with the social media platform’s new featured video...

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A New SEO Ranking Factor Google Is Using (VIDEO)

Do You Know These New Google SEO Ranking Factors? In this video below, Brian Dean, foundering of Backlinko.com, shares a new SEO ranking factor that he’s discovered that Google is using. Since Google...

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How to Get Your Pages Show Up for Branded Searches (VIDEO)

If you have a particular brand and you want your pages to show up when people search for “(Your brand) ______,” then you’ll want to check out this video from Moz.com. Here’s their description… Getting...

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How Rand Fishkin Began Moz (VIDEO)

If you haven’t heard of them, Moz is a software as a service (SaaS) company based in Seattle, Washington. They sell inbound marketing and marketing analytics software subscriptions and bring in $40...

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